Some interesting results highlighting the increase in jobseeker activity we always see in a recession.
CHICAGO, April 1, 2008 /PRNewswire/ — Monster.com recruitment ads drew 12.75 times more job seekers per advertisement in Q4 2007 than in Q1 2007 according to a study by New Office, an independent recruiting and staffing firm in Chicago.
"In Q4, our data shows that our Monster.com ads drew 12.75 times more applicants per advertisement than they did in Q1, which was remarkable when compared to Careerbuilder and Craigslist," said Chuck Smith, President of New Office. "Our job ads on Craigslist.org drew about 73% more job seekers, and our job ads on Careerbuilder.com drew 48% more job seekers in Q4 2007 than in Q1 2007."Applicants per Advertisement in 2007
Q1 Q2 Q3 Q4 % Increase from Q1 to Q4
CareerBuilder 102 122 140 151 48 %
Craigslist 44 46 56 76 73 %
Monster 4 6 18 55 1275 %
Why would monster.com show the most dramatic increase? Probably demographics. Monster may have wider usage among the demographic most likely to be hit by recession. For example, there’s not much of a recession for high tech and healthcare workers yet…
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