What do you struggle the most with? Let me know over at OnlineRecruitingNews.com and I will try to answer if I can be helpful or commiserate with you.
This is also where you can reach me easily if you cannot find my e-mail address or you are having trouble getting me on the phone.
{ 80 comments }
Is there anyway to tell which job board is the best for a local niche? – such as [in Greensboro, NC] whether to use triadcareers.com – part of the local newspaper the News & Record – or to use piedmonthelpwanted.com? We are a small employer and want to post a job or 2, but how does one choose the best site for lets say; a webmaster or IT system administrator? Is there a database that shows how many jobs are posted on sites and how many active resumes are posted? thanks Sam
** es ** Sam, thank you for your question – there is no such database. A good place to start is with the compete.com traffic graph for these websites. Then review them for credibility and authenticity. Finally, contact the websites and share your dilemma with them and ask them what information they can give you…
At LatPro.com all registered employers can search our resume database at no cost. Contact information is hidden but this gives employers a way to evaluate us.
Often, employers ask for a free trial which we sometimes grant depending on the circumstances. I hope this is helpful. — Eric
Hi Eric / Rob – many thanks for your feedback. Will
Hello Eric,
I think your site is great and the information you provide is extremely helpful. Keep up the good work.
Jennifer Porter
GoliathJobs.com
**es** thank you Jennifer!
I’m looking for someone with job board experience (and about as competent as I) to work closely with me on a project envisioned as a network of 200+ local job boards.
By way of background: 500jobs is a business in formation which controls over 80% of the domains of the form 415jobs.com, where 415 is one of the US or Canadian area codes.
With over 250 area code based domains in the dot-com format (and the balance in dot-net), 500jobs has the raw material to become a distinctive, granular, geography-based advertising network for employers of all sizes.
My near term goal is to launch and demonstrate the model and its potential. The collaborator/partner I’m seeking does not need to commit full time.
**es** thank you for writing – I am a strong believer in the importance of domains. However, I like "exact match" keyword domains. 93,000 people a month search for ‘Boulder jobs‘ while 200 people a month search for ’303 jobs’… on the plus side, your domains are short and memorable. however, I believe you would need a very substantial marketing budget to get your domains in front of job seekers nationwide – tens of millions or more. all in all, a very risky investment considering the level of competition in this business.
Hello,
We have looked through the following page on your site
http://internetinc.com/job-widgets
and noticed that you have a "jobs" section in which several sites were listed.
We would like to recommend the addition of our site OpcionEmpleo (http://www.OpcionEmpleo.com), an employment search engine for Spain. In one simple search, OpcionEmpleo gives the job seeker access to a massive selection of jobs that are compiled from various internet sources, saving the trouble of having to visit each site individually.
Some of our embeddable tools might be of interest to you:
JobBox – see http://www.opcionempleo.com/partners/jobbox.html
SearchBox – see http://www.opcionempleo.com/partners/searchbox.html
We hope this site will interest you and can be included in your listings.
Thank you.
**es** thank you for writing, I added your link!
I have been doing research and keep being directed to this site. As far as looking for books on " how to" there does not seem to be anything out there.
I am up against this scenario: I need job postings, however I cant seem to get anyone interested (we offer free job postings to our clients) because there are no other clients posting. I cant get more people to post resumes because there is not job postings….so I am feeling a little perplexed on how I am going to get this going.
As the lead on this project, I need to show results, am I missing something?
What resources are out there that can help me accomplish growing our job board site?
I would appreciate anything you can share with me.
FYI- This is not a revenue generating site, it is a value added solution that we offer our clients at no cost as a part of our core product ( pre-employment background screening)
**es** the chicken or egg problem – there are actually lots of places to pick up job postings beginning with indeed.com or simplyhired.com…
We are interested in starting a job board, but need software that offers OFCCP compliance tools. I was hoping you might be able to recommend a good one. Hopefully, one that is affordable for a small start-tup. Any info would be appreciated. Thanks.
**es** I wish I could help, but I am not familiar with the providers. if you do the research and are willing to share it, please comment on my software providers list. thanks for writing!
Simple question, Which are the top 3 job booard software for an enterprise job board? Lights bells whistles are all important…
Eric,
I applaud what you have been able to do with the company, but what about your fellow Americans? I do have questions in regard to Latpro and a discriminatory trend in the job market.
My question is: Why do we HAVE to be bilingual in order to earn a living? If you have that ability GREAT, but many of us do not have the money or resources available to quickly master a new language in order to obtain decent employment. I can name companies in the United States today that will not consider any candidate unless they can speak Spanish.
Even when the company focus is not predominantly in the Hispanic market.
This practice has grown to the point that current employees are now being advised their jobs are doubt because they are not bilingual. This is happening to individuals with more than 20 years service despite the fact being bilingual was never a requirement of employment. I myself have a Spanish surname and have found myself to be the recipient of reverse discrimination because I do not speak Spanish EVEN THOUGH I fit the job requirements perfectly.
Some in HR/hiring positions have gone beyond bounds to state to my face I was ashamed of my heritage and threaten me personally. This type of reverse discrimination is illegal and unacceptable with more individuals now filing suit against these companies.
So how does this tie to Latpro? Simply put, are you of the same mindset? Do you in your zeal to promote bilingual/ Latin workers discriminate against your countrymen (and women..) by excluding those who only speak English, and if so why? I am searching for a job and considered using your site, but not if it does what I’ve described.
Many are hurting financially because the only barrier to employment is one based on language in an English speaking country and I for one am sick of it. Your thoughts?
**es** Rick, I am very surprised to hear your comments. I don’t see the trends you speak of reflected in the economics of our business. If employers were so dedicated to finding bilingual employees, I would expect LatPro to be recession proof.
But, our business is down and I sense no growing surge of interest in Spanish language skills nor the intensity which you describe. Yes, many employers value Spanish language skills, but I do not believe that this is out of proportion with the changing demographics of the country.
In our business, there are only a few positions which require Spanish. For the other positions, we strictly look for competence with a blind eye to ethnicity or language skill.
The greatest irony here is that we emphasize language skills to be inclusive and to avoid promoting reverse discrimination — anyone who really wants to can learn a new language and develop cross-cultural understanding.
Personally, I find that speaking Spanish makes me feel more relaxed and
at home in my own country. If you want to learn Spanish, I believe it
can be done inexpensively, above all, considering the ease with which
you could find an immigrant to tutor you while you work with tapes and
books. But, that is something I would recommend doing mostly for fun
and personal enrichment more than for your career. -Eric
Eric, I would tend to agree with Rick. I have been qualified for a number of jobs but lacked fluency in Spanish. I can speak some Spanish and French.
If I am wanting to work in Mexico or Spain then I would feel the need to learn Spanish. People who come here need to learn to speak English, not we need to learn Spanish.
Ask yourself why being able to speak Spanish makes you feel more comfortable at home.
So far I found you site useless. Some of the jobs are more than 2 years old and not even close to the area I needed.
Most of these so-called Diversity Sites are interested in only one type of diversity, not diversity in general.
**es** you lost me there… what is the one kind of diversity you are referring to? What type of diversity do you represent? which website of mine was not helpful?
Hi Eric,
Great resource for information. We are developing Jobsinfood.com and I am looking for your opinion on the best site(s)(service) to partner up in getting jobs posted distributed to related industry, associations and local sites.
Much appreciated.
**es** thanks Joe. I don’t know of anyone that will customize distribution for your industry. GoJobs.com and Net-Temps.com do have distribution networks that might be useful…
Hi, Eric Shannon,how are you?
i am shan from singapore. i just want to make one website like yours that olx.com. my longuage is TAMIL[ONE OF INDIAN]. Also olx.com don’t have in tamil longuage. so i want make a website in my own longuage for my community.
so i need your advise and suppot. then i want to know that what kind of software to use too.
GOD bless you.
thanks.
shan
singapore.
**es** Shan, we use our own software, so I cannot make any recommendations there.
Eric, I just found your site and I am exploring the possibility of starting a niche board. I am on the verge of signing a contract with one of the job board providers, but I would love to get some expert insight before I sign the dotted line. Any chance I could pick your brain for a few minutes at some point? I live in Denver… are you in the city or up in Boulder? Dan
**es** Dan, I am way overcommitted – just about every spare moment of my time is invested in maneuvering my company through the recession. However, I might answer your questions here on my blog if they are easy enough.
I am putting together yet another jobs board site at the moment and am contemplating a CV Database. Just wondering are they used much by recruiters? I never got an email directly about any job which I did not apply for from any agency!! So is it worth the hassle of building one??
**es** I think it depends on the nature of your job board – the higher-level your demographic, the more use your database will get. It’s a valuable marketing tool if this is your core business and you are in it for the long run… but the investment is high, so it’s not something I would do lightly. -E
I have been researching technology providers. So far, I am leaning toward JobTarget or Boxwood Technologies. Both offer revenue sharing models and each have different pros and cons. I am looking for a hosted solution that will require little administration on my end, allowing for focus to be put on the marketing of the site and sales.
Any other suggestions? Any thoughts on either of those?
**es** YES – ask each provider for the name and phone number of as many customers as they can provide you, especially those who run job boards similar to what you are planning to do. See what happens, call and e-mail those folks!
Hi Eric,
We are a UK job search engine and would like to think we are the 3rd best placed in UK market.
We really want to enter the US market but it cant helped but be noticed that American products that come to Britain always seem to bomb such as indeed.co.uk and Careerbuilder.co.uk.
Do you think this is the case for British products trying to make an impact in the US ? I.e would you see us struggling over there ?
Simplyhired have started their UK site but again no one really cares or respects them over here.
Any thoughts ?
**es** yes, watch out for indeed - they are super talented folks and might struggle at first but I would not count them out! I do think jobserve has struggled here… why don’t you talk to them? I do think the level of competition is extremely high here and you will need some lasting significant competitive advantage. Seems quite risky to me considering the level of VC investment in vertical search here.
Hi Eric,
As you might guess, I track the construction/trades sites pretty closely, and based on traffic/activity, I think you should consider listing MEP Jobs in your board roundup. For example, these are the numbers I ran on 11/6/08:
Alexa Rank:
MEP Jobs: 130,895
Construction Jobs: 153,769
Top Building Jobs: 203,930
Compete Rank:
MEP Jobs: 26,248
Construction Jobs: 26,624
Top Building Jobs: 46,128
Quancast rank:
MEP Jobs: 28,403
Construction Jobs: 25,727
Top Building Jobs: 42,936
Thanks for considering-
Jeff
**es** my pleasure and well done Jeff – I see your traffic also appears to be growing nicely!
I am curious which job board you use for LatPro.com?
Would you be willing to share that info?
Thanks much,
- Adrian
** es ** we built our own using open source technologies Adrian. -E
Of the 3 major job boards, which is the best for posting healthcare jobs? Thanks!
**es** I wish I could help you but have never had an occasion to do any healthcare recruiting. I’m just trying to get you started in the right direction here.
Hey Eric:
I was wondering if you could help me out with some prices for recenetly sold / acquired niche job boards. Any good source of information on them? I need help ASAP as I have to go to trial Monday on a lawsuit over a vendor’s inability to build me a website.
Apprecaite any help!
Jason
**es** sorry Jason, most of the sale prices are kept private. I believe prices have run up to 4 1/2 times sales but for the most part are all over the board!
Hi Eric,
Great site and great insights. I was wanting to gauge your interest or thoughts on video job ads and company profiles and integrating these into your site?
Justin Hillier
Global Reseller – Job Boards
Talent on View
**es** Justin, I like video but my hands are too full now!
Hi Eric,
I just discovered your blog and have enjoyed reading your insights. I’ve bookmarked and will visit regularly.
I launched my website last March and have done reasonably well, although I’ve seen a significant drop-off in sales since October (like most job boards). Before starting my business, I was a trade magazine editor covering the public transportation industry and, I guess not surprisingly, offer industry news and commentary on the home page of my website.
I probably spend about 50% of my time updating the news and putting out a weekly e-newsletter that combines news with new job listings. The other 50% of my time is spent on selling, marketing, bookkeeping, etc.
Based on Google Analytics tracking, about 50% of the visits to my site are job searches; the other 50% are to read news/commentary. I’d like to spend more time selling and marketing, but I want to make sure that the news content is fresh.
My question to you: Based on your experience, does it make sense to operate a website as a job board/news outlet hybrid? Or should a job board compartmentalize its focus on providing career resources to job seekers and employers?
Thanks in advance for any guidance.
**es** this is a great question that I have debated many many times with other job board owners and even more often with myself. I know successful job board entrepreneurs who believe a job board should be all about jobs and others who say content is king. for my part, I tend to fall more on the content is king side.
However, my experience with content has not been especially rewarding. I believe we have invested far more in content than it has returned to us. Mostly, I blame this on the drupal platform which does not make user interaction easy. Now, we are shifting our content strategy towards social networking… will it work better?
I don’t know. I suspect our niche is not quite tight enough. The more focused your niche is the better you will do with news and networking. You may want to have a look at recently launched blogsinlogistics.com. -E
Hi Eric
First of all let me start by saying that I have been very impresssed with the content of your site which is particulary relevant to my current situation.
I am just about to launch a series of job boards which will target niche areas of the global IT market.
As I work as a recruiter in these markets, I know the communities quite well and I think we have a great product to offer them.
However, I still am unsure of what is the best strategy for getting relevant traffic(people) to the site and dont just want to send mail shots to everyone on my database. Obviously we already have included a discussions page and will incorporate blogs from other the community members but Im still unsure of what else is available.
We have strong networks on linked in and other similar sites and of course there is our database but something tells me that I should be doing more. I am worried that I may have a site with lots of community members (potential candidates) but no clients!!
In the past I have tested out google ad words and Indeed.com but these didnt give me the ROI I was expecting. Secondly, we are boot strapped which means these options are a little too expensive.
I would be interested to hear about your experiences putting together a strategy for LatPro and possibly finding out how to avoid the battle scars! Have you done a post on this in the past which I have missed?
Thanks
**es** I haven’t written much about this, just touched on selling a little here, but, I have answered this question many times in conversations. Without a sales force, you can expect to do somewhere between 1/10th and 1/3rd the amount of business you’ll do with an aggressive and persistent effort the old-fashioned way.
It’s all about the telephone! It’s hard work and it’s slow, but nothing else has worked well for us.
-eric
Hi,
this is Stefan from Germany. I am somewhat at a loss in a quest for a suited job board to place ads from the engineering / automotive sector.
I have been looking around a little bit but so far could not come up with boards that seemed to be popular and effective.
So I was wondering whether I could receive some recommendation from you.
Every suggestion would be helpful.
Best regards,
Stefan
**es** I’m not aware of any automotive engineering specific website -your best bet is probably to try engcen.com.
Eric,
What companies would you recomend to aide as consultants or designers for a start up job board?
Thanks!
**es** Luke, I think that hiring a consultant would put you at a great disadvantage. If you don’t have time to dig deep on your own and make your own decisions, you are unlikely to succeed in this business.
I was agreeing with Rick. To answer your questions in order:
1) what is the one kind of diversity you are referring to? To get Latinos employed is not diversity. It is getting one group jobs, not a true diverse group. LatPro.com, is just one example of so-called diversity.
2) What type of diversity do you represent? The very fact I am an individual means that I am diverse as is any individual. But after more than 30 years of So-called reverse discrimination (it is actually discrimination based on race/gender- I am a white male) I am now an over 50 year old worker, therefore a diversity candidate.
3) which website of mine was not helpful? How many do you have? As stated above LatPro.
I do not want a job because I am over 50. I want the job because I can do it or at least learn to do it.
Also, diversity based on race is not diversity at all. It is actually racist.
Thanks for your feedback. I think it is hard for new entrepreneurs who hold down jobs to reach out to other experts and blogging communities for fear of being found out by their employer. I will try posting comments anonymously.
Yes, I’m an intravert but can be extraverted when I need to be. I think it is possible to be somewhat shy and be a successful entrepreneur.
I like the Ning idea and may give it a go. I’ll have to come up with a good alias!
Yes, I have thought about working for another job board and will keep that option open.
Can you tell me what you mean by doing affiliate marketing for other job boards?
Thanks for helping with the struggles!
**es** My pleasure. If you are doing your job well, it should be none of your employer’s business what you blog about under a pen name or your middle name etc… if you can build job seeker or recruiter traffic most job boards will pay you for it. Sign up at CJ.com to learn more.
First, let me say that I find your blog to have some very valuable information for a wanabe job board owner. Thank you for sharing stories about the ups and downs of owning a job board and articles like "Start Crappy".
Here are my list of my main struggles:
I am not ready to be outed because I work full-time at xxxxxxx and xxxxxx part-time. I don’t attach my name to anything I do on the internet and never blog or post blog comments. How can I reach out to bloggers and others without being outed? I’m also shy and it is hard to put myself out there on the web. I’ve always liked working behind the scenes!
I think I also need a realty check. With 50,000 job boards out there, how can someone make a living at this? I don’t want to be a big fist but realize that I need to provide something unique and/or service a niche that is not being served.
I struggle with developing a quality website on a small budget. For the niche sites, I would like to start, I struggle with finding the right job board software or deciding if I should use a revenue share model like JobTarget.
I struggle with finding ways to increase the number of users visiting my website.
Today, I struggled with someone hiding my website name and content on their website. I think this is a form of spam. I reported it to google. I struggle with keeping my website’s name credible. How can you do this, if others hide your text and/website name on their website?
I struggle with balancing time for me and my husband. I put a lot of time and energy into the website and learning about technology and working out all the problems. I struggle with not having the support and encouragement from my spouse to move forward.
Lastly, I struggle with moving from doing this to help others to actually monetizing the website and trying to make some money because ultimately, I would like to be able to be successful and make a living at doing what I love to do.
**es** wow, not even sure where to start… what are you afraid of? You can’t reach out to anybody with so much fear. Pat yourself on the back for writing to me and keep pushing yourself.
This is a service business in which marketing is everything. It’s a very difficult place for someone that is shy. I personally found that telling friends and family about my business increased my commitment level… maybe even to the point of being unhealthy! Have you thought about working for someone else’s start up? It’s hard for me to recall ever having met a very shy entrepreneur…
Starting a business without your spouse’s support is like trying to eat dinner with your hands tied behind your back. You are going to make a mess! I was able to start a business because my personal circumstances were just right when the idea came to me — the stars were aligned.
If you decide to stick with it, forget about the software and the business model. First, choose a niche that has some meaning for you! Second, create a free social network using Ning… if you can’t bring yourself to be public, invent a virtual personality, consider using a severely cropped photo of yourself.
Use your site to build relationships with recruiters and job seekers who may be willing to help you build the site. Once you have a website that recruiters and job seekers use and come back to, then you will know it’s time to start a business.
You may find, in the end, that affiliate marketing for other job boards is more in tune with your personality and life circumstances… hope this helps in some way.
Hi Eric,
I am a big fan of your blog and I am on it two days a week. Great Job…..Speaking of Job I am involved in a new startup called casinojobs.com which will be a verticle search engine (PPC). I was wandering if I can pick your brain.
Anthony Mari
**es** thank you Anthony, I would like to hear about it… will try to reach you next week.
I own an office of major franchise staffing and recruiting company in Omaha, NE and I enjoy the heck out of your Blog. It has been extraordinarily helpful in simplifying the understanding of existing jobs board marketplace, issues, and essentially the whole gamut of issues. Frankly it is the only one I read weekly and have plugged into my calendar.
I am in the process of starting a niche job board so am cutting and pasting your comments on all that I plan and do.
Anyway, thanks for your blog. It is interesting, informative, and simple to read and use or not.
Regards,
Rik Smith
**es** Thank you so much Rik for your surprisingly kind words!! Will look forward to your launch…
Hi Eric,
I would be interested to know your thoughts on Marketing Vs Sales.
When we initially launched our board in May, we planned to hit the phones and spend as much time speaking to people as possible. With a background in sales, this seemed a sensible approach especially for quite a narrow niche. And it has paid some dividends.
But not only are recruitment individuals extremely tough to reach on the phone (CEOs are so much easier!), it is a hard pitch, primarily because they get so many agency calls, and have an unsurprising reluctance to be sold to. I actually have sympathy for them. Unquestionably it has been a learning experience and perseverance is key.
What I’m interested to know is how important you see outbound sales for niche boards?
We spend more of our time link building, establishing online relationships and SEO than outbound sales at the moment, but we do plan to continue hitting the phone.
Thanks for the blog – great info. I do rather enjoy this job board business – although it’s a challenging and increasingly crowded industry, anything worth doing is a challenge, which is half the fun.
One other quick question – what would be your top 5 launch tips for a new job board?
Many thanks,
Will
**es** Will, one of the first big lessons I learned in this business is that telesales is the difference between running a mom-and-pop Internet site from a spare bedroom, and building a real company. That said, sometimes the spare bedroom days seem like the good old days. Yes, selling in this business is about perseverance. Sometimes, we call a company for literally years before they become a customer. We don’t give up. here is your top five…
Hello Will.
Eric is my boss and hired me a little over 5 years ago. I was initially the 4th person on the sales team here. Our marketing efforts here at LatPro have always largely been part of the sales team’s responsibilities. Our outbound telesales are an extremely important part of our business growth. Yet each sales person here still sends promotions, speaks to potential affiliate partners, and other things that may be deemed more marketing-oriented.
That goes with the territory in this business and in this sized company. And I’d say you are certainly on track with link building and SEO tasks, as those are something that this company wholeheartedly believes in.
I guess try to find the happy medium in the time you spend between the two, because as Eric said, some of our current customers took a lot of time to become customers and there are still more we have been pursuing since my first day.
Once you get them, you must remember to give them excellent client service to retain them.
Good Luck.
Rob Steward
VP Sales, LatPro.com
Eric, I’m a real skeptic of resume databases. It’s a major undertaking to develop one (ie. $$$$) and technology is changing so fast that I wonder if adding a traditional resume database on a young job board is wise. I also wonder if resume databases are really more about attracting job seekers (not a bad idea) even though many resumes are seldom ever viewed.
I myself have posted a resume on a major job site and it has been viewed less than five times in four years. Honestly, how many employers are weeding thru resume databases and hiring people this way anymore? Am I on the right track here, or way off base? Thoughts?
**es** I am very sensitive to the cost issue both in terms of money and development time. I cannot give you advice but I can share some of the ways in which we have benefited from having a resume database apart from the obvious revenue opportunity.
* when we run a job fair in New York City our database is an indispensable tool for promoting the event by e-mail.
* Our efforts to create social networking groups by city benefit equally using the same technique.
* Our first ‘database’ was a simple tool to allow jobseekers to publish their resume publicly as an HTML document on our website. It was a tremendous SEO strategy. We no longer offer that, but I wish we did.
* The value of the resume database may be significantly higher for niche employment sites then for generalist boards. As specialization increases, you can expect the value of your resumes to go up in the eyes of headhunters and employers who spend much more to reach higher paid professionals.
I hope this is helpful. — Eric
Hello. Since I first came across your personal site a week or so ago, I have become a fan of yours. I can appreciate your seeing this kind of career as a mission to help others, as well as an accomplishment.
My involvement in job board industry is that I post resumes to appropriate job sites. I like the way LatPro is designed, though I don’t get to use it very often. I’ve seen how the industry has evolved, mostly in good ways. I’ve also seen how firms like Beyond.com have gone around gobbling up some of my favorite job boards, then replacing their original design with the firm’s own programming.
I work with hundreds of sites regularly. A resume writer originally got me involved in this, then something happened to her, and I inherited the business. It has been frustrating at times. I appreciate the devotion you bring to the business. I enjoy helping people with their career dreams. I love doing postings for drug sales reps – they have so much enthusiasm; though most of my work is with top executives.
I do wish more job boards include a desired income range or amount in their search agents options. I have so many executives who specify they want to be a manager, not thinking they’re more likely to get fast food positions than they are Fortune 500 executive ones.
One question. I try to keep up with all the networks. Some use similar wording, so I call them quasi-networks. There used to be a site called JobFind. BoomerJobs and a few educational institutions still use the same basic format. I would be curious to know who first made up the programming; it does seem to be a generic script. I’ve always liked the way it was designed.
Thank you for sharing your story, and for sharing information about the association. It helps me better understand things from your perspective.
Daniel Hawthorne
**es** thank you for the complements Daniel! I wish I could answer your question but I am not familiar with those websites and see no ‘powered by’ lin on BoomerJobs… — Eric
Hi Eric, I just discovered your site and it has already been a great source of information and encouragement as well.
My niche job board is 1 month shy of its 2 year anniversary. We are on a shoestring budget. It’s been a rocky 2 years, but we’ve managed to keep our heads above water.
A year ago we spent alot of time improving the site for SEO and were pretty successful with that. We have several links on sites that are related to our niche. We send a monthly newsletter to our registered users, which increases traffic for a few days.
Our biggest challenge is; 1. getting traffic to the site, and 2. getting job seekers to register and/or apply for jobs.
I know this is the million dollar question, but do you have any suggestions for increasing traffic on a tight budget?
**es** sorry, I only answer easy questions, lol, but congratulations on your first two years in business! Okay, I’ll try — I believe many job boards try to e-mail candidates as often as once a week. We also used to e-mail only once a month but have tried to increase the frequency. What additional reminders or information can you send by e-mail? Have you started a social network? What is the most aggressive but affordable thing you can think of doing that you haven’t tried yet? Do you already send your jobs to the vertical search engines? Hope this helps a little bit. You are not the only ones struggling with this question — Eric
Eric:
Discovered your site today and love it! We are about to launch a site (www.chumbonus.com) and your comments about OFCCP in a recent blog have me worried. I went to the government site and quickly went numb trying to figure out what all the fuss was about. Can you break down what needs to be done to be compliant or point me at the right document?
Cheers,
Barry
**es** most recruiters don’t use it and if you’re launching something new, I don’t think you can afford to spend the time and money on OFCCP! I don’t know if there are any cliff notes for this anyway…
Eric, We are fascinated with your blog. In a way it feels like the diary of our own history.
IvyExec.com is a jobsite dedicated to top tier talent. 95% of our members have a graduate degree from a Top 20 school.
We pre screen every member, and we pre screen every job posting to make sure the quality of the environment is preserved.
I would love for you to review our site.
**es** it looks great Silvana, lots of luck!!
Eric, Great board. I’ve learned a lot in a short period of time. I apologize if you’ve already addressed this but how do traditional job boards compete against LinkedIn? Especially since LinkedIn continues to grow in end users and partnerships….thanks
**es** that’s a really good question! I think most of us tend to see ourselves competing with LinkedIn only tangentially. LinkedIn probably competes more directly with the six-figure salary type job boards. Personally speaking, I hope to create communities that are more engaging than LinkedIn is. Sure, I respond to LinkedIn requests, but otherwise, my level of engagement with LinkedIn is low.
Hey Eric,
GREAT blog! I’ve gone through most of your content and I really want to thank you!
My question is:
What do think is the most effective way to market a 100% free job site? In terms of SEO, what type of activities would you be focusing on or having outsourced workers focus on? Targeting "jobs in xcity" keywords" with articles on your site? Articles with job advice? …etc
Any insight you could offer would be greatly appreciated!
**es** thanks, I wish I could say something helpful but I don’t think anything we are doing right now is particularly successful, least of all article writing. SEO is about linking and you have to write some extraordinary articles to earn links these days. Outsourced workers will not cut it.
These are very hard times for job boards that don’t charge the job seeker and you’ll just have to look for something special and unique that you can offer using aggressive trial and error. We haven’t found anything so successful as to turn around a tough situation, yet…
Hey Eric,
I can’t believe I ran across your blog just as I’m attempting to resolve a few marketing challenges. You have a very helpful and informative blog. Thank You.
I live in Denver, though I’m from DC and most recently lived in LA and SF. While living in LA working as a bartender and bar manager I came up with an idea for a restaurant industry job board. Now after considerable struggle over the past 5 years I just recently launched it. [www dot table 20 dot com].
For Job Seekers, registering for the site, maintaining a profile and reviewing job ads with no contact info is free. I charge and make their profiles public only when they are in true job search mode. Job Seekers are able to apply to as many jobs as they like. There are match and filter options for Employers to discern which applicant they should invite to interview. Employers pay to post ads and to invite Job Seekers to interview.
The site is up and working – now comes the hard part – MARKETING. My job board is city specific so I started in LA and SF because they are large and I know those areas. I’m also going to start in Denver shortly. Using Google ads I’ve found that acquiring Job Seekers is not easy but it’s not hard. My issue has to do with acquiring employers.
My gut has always told me that door-to-door marketing would be the best approach to get restaurant employer ads. So, I ignored my gut and launched a direct mailing campaign – great list, great messaging, great timing – poor response. I’m afraid my offer was lost in the shuffle. I only did the direct mail thing because and I can’t be on the ground myself in LA or SF at the moment. I hoped that the direct mail campaign would give the site a kick start – no good.
I’ve also attempted to contact employers via Craiglist to little response.
Now I’m considering a bigger and more traditional strategy
I could add another big city (NYC or DC) – attract employees via Google ads. Then put out a press release and PR campaign contacting all the restaurant blogs, worker blogs and publications. I want to tell them that we are new and growing, tell them about the benefits of the site and promote our soft opening sign-up incentives. My hope is that having other people talk about the site will attract employers to post ads. I’d also have people on the ground in 3 of the 4 cities for door-to-door marketing.
My worry is that I’ll be attracting attention to a site with few jobs.
or
I can take a more conservative approach.
I could pull back and focus on two cites and go door to door. Save the press release and PR campaign until we are more established in those cities.
My concern here is that I’ll always be new to a city at some point (few jobs – little recognition) so why not start now.
Also I feel like now is a good time to develop relationships with job seekers – everyone is looking.
I’m partial to the bolder approach.
What do you think?
**es** Trevor, your site is very attractive – well done! Now, you are right about needing jobs before you start marketing it…
You need to make one city work before you move to the next. I am partial to going door to door, not because I think it is a sure thing but rather because I believe talking directly with your targets and meeting them face to face will teach you things that you need to know to determine your next step. How will restaurant managers respond in practice (not theory) to your pitch – go find out:)
I wish you well!
– Eric
Hi Eric,
Is there one Credit Card vendor that stands head and shoulders above the rest. I spoke to someone that has a small board and uses amazon. Do you have anyone you could recommend.
Anthony Mari
Owner
CasinoJobs.com
**es** I don’t think so Tony… we used Humboldt and were not very happy – switched to Bank of America. But, I would not be surprised to find out we are overpaying once again. If you don’t go back and renegotiate every so often, you’ll find you’re paying too much. It’s like cell phone rates.
They all had abusive chargeback policies back when I was paying attention to this. Ask them about those fees. It’s basically a scam to fleece you. Maybe things have changed.
Hi. I read your article on .us domains. Think there is any hope on the horizon for the .us domains?
Thank you,
Your Colorado neighbor
**es** not on the horizon, but over the long term I think they will eventually garner more respect!
Hello Eric,
This is a great site!! I have a question. I am considering starting a niche job board and need guidance on building:
1. Jobseeker traffic
2. Client job postings.
I don’t know where to start. I don’t want a flood of applicants with no job listings and vice versa. I would like to charge $100 per posting – is this reasonable?
Thanks for your help!
**es** thanks. unless you will be spending substantial sums of money on marketing, you should plan on making your service free or nearly free for a year or more. It’s very unlikely that you will have a flood of traffic of any sort.
Eric,
I came across the "CareerXroads 8th Annual Source of Hire Study" by Gerry Crispin and Mark Mehler. Interesting data and graphs regarding where companies find their talent.
Not knowing much myself in this area, can you shed some light on the author’s reputation in the industry and perhaps the validity of the data?
Thanks
**es** I’d say they are reputable and relevant… but, at the same time, keep in mind that their study suffers from a small sample size and from the biases of ATS and corporations who historically have not been very competent at measuring source of higher. For these reasons, I believe their study underestimates the importance of job boards and job search engines as sources. Many job seekers will tell you that they know better than to apply for a job found on a job board through the company’s applicant tracking system.
Hi Eric,
I have been following your site for 6 months as I am in the process of developing a worldwide niche job board.
I was wondering if you could rate Jamit’s accuracy for job-matching and keyword searches.
Also do you have any tips on how to market my product worldwide, and reach a large employer/recruiter audience?
Many thanks,
A total job board novice
I am interested in sizing of job boards (revenue, resumes, postings) comparing CareerBuilder to Stepstone, to Monster, to Yahoo.
Any input would be appreciated.
**es** sorry, I can’t help you there.
Hi Eric,
Have been following your site for a while as I am in the process of developing a niche site with a global focus and have been learning alot as I a newbie in this domain.
I was wondering if you have any tips/advice for reaching out to recruiters and employers worldwide. I was reading the other posts, and it’s all a bit confusing.
How do you get employers to register if there are no other job postings? You recommend getting things going before pushing the marketing efforts but how to get people interested ina site with no previous postings? Do you find them on linked in? through advertisements…? Do you feed your jobs into your site through aggregators?
**es** yes Juliette, you need to fill your job board with postings from aggregators and other job boards first…
Thanks Eric, would love to get your feedback once it’s up and running, will send you the link later if thats ok, cheers.
**es** sure thing
Eric, I saw your blog post about .us domains and the Google handicap. You noted that things seemed to have changed, but didn’t elaborate.
Has Google changed things so that .us domains are on equal footing now?
Thanks!
Jamie
**es** Google did change the way it does suggestions if you include ‘.us’ in the search which is very helpful. Unfortunately, I no longer have the proper tools / experiments in place
to know if Google penalizes .us in the rankings. It’s very difficult to create the right
conditions…
Hi Eric,
I have been following your blog for several months now and thought you might be able to help with some guidance on who to speak with about becoming an advertiser on niche job boards in an efficient manner. We are an education lead generation company and have found that job boards are a synergistic partner to our offerings. The problem we have right now is reaching out to many at once so that we can increase distribution. We are primarily focused on job sites that generate their traffic from SEO and can provide higher payouts and easier integration than our competitors. Is this something you might be interested in helping with?
FYI, I now live in South Florida but came from out west. Enjoy the cool weather.
**es** thanks, you might try posting on JobBoarders.com
Hi Eric, i saw that you recently updated your blog page (http://www.internetinc.com/job-search-engines). I noticed a broken link and thought i would point it out to you "bottom five" Page not found..
I have a startup http://www.faayda.com a job search engine for India which i have been working on for 8-9 months now and would really appreciate if you would link to it from your blog page under "Asia"
faayda.com is currently ranked #1 in Google India.
Would appreciate your reply when you get time.
Thanks
Prashant
**es** Well done Prashant! fixed the link and added your board. I like the use of a one word domain, but would not choose profit.com for a US job board name. maybe it works better in India… keep in touch.
Hello Eric,
I’m writing to ask if I can submit my job website for consideration in your next top niche job website report.
Malakye.com – we serve the action sports, outdoor, and lifestyle industries. Established in September 2002, and going strong!
Please let me know!
Thanks,
Chad
**es** it looks good Chad, but it appears you require job seeker registration…
Hello Eric,
About a year ago you compiled a list of job board packages (http://www.internetinc.com/Job-board-software) including our software, webJobs. We’d love to offer you a complimentary license to try out. We’ve added some great new features in our new release (http://webscribble.com/blog/242/webjobs-3-0-released/) that I think anyone starting a job board would find useful. If it’s a topic you’d like to bring up in your blog again, we’d love to show off what our software can do.
Im thinking about launching 90 websites… My company model is somewhat like Internet Brands.. Just on a smaller scale. What resources or reading material would you suggest for someone that is planning to launch something this large?
**es** seobook.com
Eric, thank you for all your hard work on this website! It is answering a lot of my questions. One question though that I find myself struggling with is, What is better? To compete with my local help wanted website by offering better service and lower rates, or doing the same in a niche market?
A little background about the niche market. I’ve been a restaurant/bar consultant for several years and was thinking about a hospitality job board site.
I belong to a franchise service business and could easily get them to market it as well. My question for that is if you do a National Niche job board, how successful can they be? Wouldn’t it be hard to find employees for those places in those cities where the job is? I guess I am struggling with the difference and the difficulty with finding employers wanting to post to my site versus a job board that covers everything in their area.
I may not have as many people wanting jobs in their area that a regular job board would that is local. That is why I am considering competing on a local level.
Since the Niche job board would cover the entire US, why would someone post a job on my job board when I may not have any registered users/applicants in their area?
Is there something I am missing here? Maybe if I started out smaller and grew to a national level would be a better idea for the niche market.
Any information would be greatly appreciated!!
**es** Adam, I regret that I cannot be more enthusiastic for you. My best advice for starting a niche job board is to start it in 1999. Your chances of competing successfully in the hospitality industry are very very low. I don’t know your local market so I don’t think I can comment on that… best wishes!
Hi Eric. Your blog has been quintessential in my boards research, thank you for putting it all out there! I’ve combed your blog and other resources, however, and haven’t seen much about internship boards. I’ve been uber-impressed by the recently launched enternships.com out of the UK, and I’m now in the process of starting my own niche internship board. I was wondering what your thoughts were about this particular board and how it fits into the current boards stratosphere, if it does at all. And do you have any experience/advice concerning internship boards? Thanks!
**es** well thank you for saying so. As a matter fact I do have something to say about internships. It’s a great service for both employers and students or grads looking for them. the problem is it’s tough to get employers to post them. We offered free internship postings on latpro and still did not get a significant response… best wishes!
Eric:
Do you have any figures on how much revenue the job board industry produces each year? I cannot find a good source of that information.
Thanks,
Barry
**es** not enough. Maybe 60% of what it did two years ago…
I run a free job board that allows you to post a job in any country you want. Do you feel that is a detriment to a job board? Would a job board do better if it was focused solely on the U.S. and Canada?
Thanks
Steve
**es** yes I believe job boards should stay tightly focused until they achieve critical mass. JustJobs.com will probably stay USA focused until it hits 1,000,000 unique visitors a month…
Hi Eric,
I have just launched http://www.globaltelcojobs.com which is a collection of links that can help international job searchers in the telecom industry find their next job. Have a look at it and let me know what you think.
**es** i’d get rid of the adsense for now since you don’t have traffic yet. I would also try to avoid starting sentences with "Please click here if…".
I was wondering if you have any insight into the credibility of Alexa’s rankings of employment sites (here: http://www.alexa.com/topsites/category/Top/Business/Employment). Either in the general "Employment" category, or in the "Job Search" sub-category.
It seems to be based on traffic alone. Does traffic generally have a strong correlation to the number of members, either job candidates or employers?
You can post a response if you’d like, but I’d prefer an email.
**es** I do think Alexa, Compete and Quantcast are all good tools for getting a very rough picture of relative traffic levels. In some cases, these tools will miss a lot of traffic if it is spread over multiple domains or third-party websites… yes I believe traffic when it is diversified is highly correlated to general success and job seeker/employer counts. Every once in a while, you may find a job board with one very important traffic source which could turn out to be of low quality.
Do you have a list anywhere of the top 100 job sites ranked by visitors, and not broken down by niche? If it is easy to find on the page and I’m just missing it, sorry about that.
**es** no, i have no way of producing a report like that…
Hi Eric,
I launched a niche job board in May 2008 called Recruit Me Now which is Australia’s first exclusive job board for Recruiters. I have been quite concerned with the effect the GFC has had within the Recruitment Industry not only in Australia & New Zealand but all around the world and have decided to launch as part of our job board a contractor board.
I would really value your feedback with regards to what experiences you have had or heard about contractor boards.
Recruit Me Now’s contractor board is developed for recruitment talent interested in contracting and employers looking to recruit talent on a contract basis, without the burden of head count.
This initiative is an alliance between Recruit Me Now who will host and facilitate the contractor board and Entity Solutions a Professional Engagement Services organisation who will manage the engagement of all contractors exclusively.
Recruit Me Now’s contractor board reverses the traditional job board methods of candidates applying to job ads, and introduces an additional posting facility that enables candidates to create a profile ad and have potential clients search and apply to them, with the initiative supported by well over 70% of Australia’s leading Rec2Rec’s.
When the market swings back around we need to be ready to meet the Industry’s talent demands on a national and global scale (as we know only too well how quickly this landscape can change). Our Contractor Board will address the current uncertainty around permanent headcount, introduce a flexible resourcing workforce and provide a solution around retaining Industry talent, before it is too late.
I look forward to your reply and would also appreciate any feedback you have overall on our site Recruit Me Now as the Job Board landscape is still fairly new to me.
Regards
Michael Dimopoulos
Managing Director
**es** I wish you lots of Michael, contracting is a perfect niche for online! I have used guru.com and elance.com on occasion and they do provide a valuable service..
Kia Ora Eric,
You’ve heard it before and ill say it again "love your site"!
I am based in Auckland, New Zealand. Down here we are roughly three years behind the U.S & U.K in recruitment trends and then about a year behind our big brother Australia. This is unique as we do get to see the big trends trialled first.
Niche job boards are starting to pop up very slowly but no serious contenders yet. I have decided to be one of the NZ pioneers and get stuck in.
Question to you – I am buying a job board under a license agreement (monthly). Is license agreement standard in the States or do people typically develop from new?
I look forward to your response.
Kind regards
Brad from Down Under.
**es** thank you Brad! I’m envious – you live in such a great place. I think if I had it to do over again, I would want to launch my job board using using a software package. I might still decide to build my own but not until I had a good sense for where my business was going and what the deficiencies in commercially available job board software were… I hope that helps. — Eric
Hi Eric,
Thanks for the quick response and yip nice place… Godzone they say!
What i didnt want to hear was "Brad dont go with a license agreement" which you didnt exactly say and am happy with that. Wish me well on my job board journey.
Cheers
Brad
**es** Have fun with it Brad!
Hi Eric. Your site has been so helpful in my job search! I continue to pass your list of niche sites on to all of my friends and collegues that I know are searching. I am hoping that you can give me your thoughts on the boards that ask seekers to pay for access to their listings. Are they scams or are they really legit? I work in PR and marketing, and I seem to run across sites in sports and entertainment that require a subscription. As someone who knows a lot about job sites, what are your thoughts?
Thanks!
Elissa
**es** thanks for writing Elissa – we used to charge jobseekers ourselves. Some probably offer very poor value and operate just to fool the next crop of naïve job seekers. Others will offer something of value that saves job seekers time in doing the research themselves. Whether that time savings is worthwhile depends on your own resources and time available… impossible for anyone else to make that call for you. I hope this helps.
Hi there.
I am looking to find any specialist consultancy firms who have experience providing technology consulting services to on-line and traditional media companies that are seeking to transform their career classified capabilities and move from multiple to a single platform solution and add powerful relational search capabilities as well as web analytics into their offering for both seekers and posters. Ideally I am only looking for recommendations of consultancy firms based in Europe, as my portfolio client is based in the Netherlands.
Thanks
Roger Portnoy
Venture Partner
TL Ventures
**es** sorry Roger, I don’t have any recommendations for you
Hi Eric,
Jeff Carrigan here from Big Shoes Network. My purpose in writing is simply to make you and your followers aware of BSN. We’re a niche job board for professionals within the fields of advertising, communications, graphic design, marketing, public relations, social media, and web design & development.
Nearly all of the opportunities posted on BSN are located in Illinois and Wisconsin. To date, over 1,200 firms have posted on BSN including American Girl, GE Healthcare, Harley-Davidson, Jockey, Kohler Company, Rand McNally, S.C. Johnson & Son and many more.
Thought we’d be another resource for your many followers.
**es** congratulations Jeff it looks interesting!
Hi Eric,
Wow, it never seem to amazes me what you find on the net anymore. I’m not sure how people did business back when there was no internet. Can you imagine?
I can honestly say this has to be one of the best site I have ever come across….Now I know what they mean by content is important.
Eric, I have become a huge fan of you. I appreciate your help and insight. Thanks
I guess was hoping you can direct me to the right path. My site has been up for three months or so and I was trying to lean toward niche -Government Jobs. I’m at a stage of learning the SEO and link building process….Can I have you review my site inerc.com and give me your feedback and anything you can share. Thank
**es** James, what does iNerc.com mean? I do believe you will want to focus on a niche and choose a domain that is easily understood and has your keywords in it. We can provide you with job postings. On the other hand, competition is fierce… what competitive advantage do you have? You will need something!
Hi Eric,
I developed a website for nursing job niche that simply links to the SimplyHired’s jobamatic jobboard. You may check it at http://nursejobseek.com
I am not quite happy with the site as it lacks the bells and whistles of a professional job board site such as yours; and so planning to redirect my domain to white label job board sites since I lack the resources to create or get a job board site developed. One such white label job board site I came across is jobthread.com. Do you have any opinions about it? Or do you know any other such white label job board offerings.
Also, do you have a list of job boards that offers PPC program for publishers and affiliate marketers?
Thanks in advance,
**es** sorry I don’t have any experience with other platforms to offer…
Hello Eric,
I have trully get allot of answers through your website, I was just wondering what I should do to drive people to register? How do I market my job board towards jobseekers?
Kind regards
Simon
All the way from Sweden
**es** here’s a few ways:
1. Require registration to apply to jobs (a bit heavy-handed but the most effective)
2. Give job seekers who register some additional features like alerts and the ability to save jobs etc.
3. Require an e-mail address to apply to jobs and then use that e-mail list to badger job seekers to register.
4. Plaster ‘post your resume free’ links all over your website.
Hope that helps in some way!
Eric,
I have 18 years sales and marketing experience and on the side, have agreed to work for a friend who is "re-launching" a new and improved job board. Can you offer ideas on a checklist of what we need to cover in the launch process (ie, emailing current subscribers about the new board, revise pricing,…) what are the standard list of to -do’s when launching a job board?
Thanks
Eric
**es** you might try this: http://www.jobboarddoctor.com/the-job-board-book/
I’m looking for one solution to index jobs direct from jobportals, jobboards and companies. Today i’m using in my job search engine feed xml agregator to index the jobs… But i’m looking for one crawler or bot.
Can you help me?
Att, Alessandro
**es** don’t think so, good luck!
Hi Eric, My partner and I have developed a new career site Financejobber.com which is dedicated to job seekers looking for a career in finance. We just launched this week and had a few questions for you before we endure all the growing pains and mistakes of a start-up career site. Our company is based in New York and we have many contacts with financial institutions and recruiters so bringing jobs to our site is the easy part, but bringing job seekers to our site seems like a challenge.
If you could answer these questions it would be much appreciated.
*On a tight budget, is it better to focus on making one state say (NY) popular and hope the rest of the states catch on? Or is it better to concentrate on all states at once which can be very expensive. So the big question is for us do we need to provide jobs to all the states at one time or can we just focus on one core state and hope it catches on?
*what is key to advertising/marketing a new career site on a tight budget. Google ads? flyers/handouts? banner logos?
*Any feedback on our site design/concept is appreciated
** es** wow, I’m reminded what a big job it is to launch a job board! you have your work cut out for you, but the first thing is to populate your site with jobs – I will e-mail you as we can help with that. as you are entering a crowded market, I would focus on New York as you suggest. Your efforts will be spread too thin otherwise. if you were starting 10 years ago, you would benefit from a lot of word-of-mouth and generous linking. Today is very different. The key to working on a low-budget is a lot of man-hours! you have to work like maniacs and be everywhere. Banners ads are not very effective. the telephone, Google adwords and e-mail will work much better for you. Feel free to post your PR at ORN and best of luck!
Hi,
I saw your post on .us domains. I have a .us domain that Google refuses to crawl completely (only the home page). It is very frustrating.
I notice on your post you said you’d have an update. Any new info.
Should I just dump this .us domain?
Thanks,
Bob ERwin
**es** it does seem to me that you have to work harder to get the same results with a .US domain. I do think Google made some changes but they were not related to rankings. the changes were related to the prompt they sometimes display that says: "Did you mean:"
Hi Eric,
I wanted to run by a new board by you. It’s http://www.nannypro.com. The site offers jobs to nannies and babysitters. You can only search for jobs after registering as a caregiver.
Thanks for your time,
Mary
**es** Congratulations Mary!
Thanks Eric. I look forward to checking these out!!!
Don
Eric, this is a great site and I very happy I found it. I am considering a new venture that I believe will help job boards and job aggregators bring more value to employers. Although I have been using job boards and aggregators from a job seeker point of view, I have not used them from an employer side.
To help me in my understanding of their motivations, interests and challenges, can you provide an overview or point me to other sources that will educate me on how the job boards/aggregators are or could be generating revenue?
I assume there is some advertising, search result fees, etc, but could really use an insiders description.
Thank you for your help on this. – Don
**es**
you might try these Don:
Hello Eric,
Your blog is nice and I learned a lot about the job board industry but I still have some questions… I want to start a job site related to the car industry; car salesperson, manager, finance manager, receptionist, truck driver, …
First, I want to have your opinion on the name: http://www.carjobsearch.com ? As you suggested I reserved the name in .info, .net and .ca because I am in Canada. I also reserved http://www.carjobssearch.com just in case.
My main concern right now it how do I start; I will buy a job board script from smartjobboard because I find the price right and it looks nice. But I am still debating where to start with the marketing. What I thought is contacting car association and school that train workers for the car industry and ask them to exchange links, then I will do some ad with google adwords to attract job seekers and to attract dealers and garage places I will send emails or faxes describing my website!
What do you suggest? Can I do something better or am I doing something wrong? I want to start as strong as possible. Also I will charge from the beginning (do you think is a bad idea?) and I have only an other company here in quebec that is doing the same they charge 250$ + tx per ad and I would like to charge 99$ tx incl.
I will really appreciate your advice!
** es** Your domain is pretty good considering you are not spending $100,000 for it. I think you can get away with charging if you are able to fill your board with jobs. You’ll have to figure out what the right price is though. But you will have great difficulty charging if your board is empty. Marketing strategies would be different for every job board – you just have to get started and experiment with a lot of things!
Hey Eric,
I was wondering if you’ve ever seen a good, concise history of the job board industry dating back to the 90s. Thanks much.
**es** sorry, i haven’t
Eric:
The site is up, the sales team is doing well, but we need a marketing strategy. Any suggestions on firms?
Cheers.
**es** yep, do it yourself:)