Frank Schilling calls our attention to a lengthy article by John Reese who gave the keynote at the recent TRAFFIC show in Las Vegas. There is a very convincing discussion about the use of video in here. Also discussion of the long term future of SEO/SEM and content is very interesting. A great read.
Here's a piece of it to think about. Imagine how this tidal wave will affect what you do:
The Internet is not just a “tool” for business. It’s not just another form of media. The Internet is becoming OUR LIVES.
[snip]
But the Internet is becoming a selfcontained environment for business. And it’s not going away (if ever) for many generations to come.
