9
Aug, 2010Thinking past dot jobs
With the .jobs expansion moving forward, it’s time to think beyond the niche.jobs domain that you might or might not (probably not) obtain. At some point, there are going to be hundreds of new extensions including things like .resume, .engineer, .software, .microsoft and so on. The costs of defensive registrations and trademark infringement related lawsuits [...]
16
Jul, 2010Fear
Many job board operators are fearful of the .jobs expansion. The value we provide to job seekers and employers flows through our domains whether we like it or not. Many of us chose those domains long before we knew what we were doing or where our businesses were going. But we know domains are important. [...]
14
Jul, 2010.jobs – Gerry says it all
Does anyone know more about .jobs than Gerry Crispin? He called me yesterday with a bone to pick about my blog post. It is not really accurate to say that SHRM has been championing diversity.jobs. He was right, that’s too strong a statement. Nevertheless, Gerry is opposed to the .jobs expansion. There are a number [...]
12
Jul, 2010Will ICANN step on a land mine with .jobs?
Ever since SHRM started pushing the benefits of allowing Employ Media to launch http://diversity.jobs, I feel differently about the .jobs expansion initiative. Why would SHRM pick on my small company? Over the years, my company has advertised in SHRM’s magazines, on its website and exhibited at its conferences. So, why would SHRM want to throw [...]
11
Jun, 2010.jobs domain expansion – all over but the clapping
Now that the ball is in ICANN’s court, you can consider this a done deal (great reporting by John Zappe). ICANN has been trying to launch new TLDs like .books, .games, etc for ages. Their goal is to maximize the number of domains worldwide – that’s how they pay their salaries and that’s why .jobs [...]
12
May, 2010New .jobs video
Some new videos supporting .jobs are available at the universe.jobs website. I have expressed my concerns about the long-run scenario for these domains as I believe that eventually the interests of SHRM, Employ Media, Direct Employers and employers will diverge. Nevertheless, I take my hat off to the Direct Employer’s team. This looks like an [...]
27
Apr, 2010The .jobs tax – will you pay it?
As a consequence of lending its name to Employ Media for the promotion of .jobs, SHRM has an obligation to prevent .jobs domain auctions or the sale of those domains through the sale of Employ Media itself. It cannot avoid damaging its constituents if it fails to do this. If SHRM itself were proposing to [...]
16
Nov, 2009Job boards with dictionary domain names
If you could afford a domain name for your job board that contained a single dictionary word, your category keyword or some related keyword, would you do it? These folks did: care.com caterer.com climber.com experience.com idealist.org Judging by compete.com traffic graphs, it’s a relatively high flying group… Know of any others?
22
Oct, 2009Resumes.com domain sold for $400,000 in October
Sedo has sold Resumes.com for $400,000 which makes it one of the 20 highest sales reported so far in 2009. I started writing about domains in 2006 and since then the value of the right domain to your business has only grown. There is a window of opportunity open now that comes along once in [...]
26
Dec, 2008The .US domain handicap
At one point, I thought .us domains did not perform as well as other extensions. But the information in this post was outdated so I have deleted it. I’d still love to see the USA’s country code become a more popular extension like .com, .org and .net. Although few have realized it at this point, [...]
2
Aug, 2008Choosing the best job board name
Some say the domain name isn’t important… just look at Google with its gibberish name! In my experience, the name is important. So, if you are starting a job board, I think this list of job board domain types will be useful for you. These are all the prefixes, postfixes and conjunctions I came across [...]
1
May, 2008Meet Recruiting Nevada founder Doug Geinzer
Doug Geinzer just announced the sale of his job board (and second recruiting business) RecruitingNevada.com. Here’s Doug’s bio: Doug Geinzer has been in the recruiting business since 1989. Prior to Recruiting Nevada, he owned a media group, which included the Las Vegas Employment Guide; Las Vegas Career Fairs, Las Vegas’ largest career fair company; Las [...]
23
Apr, 2008Matt Cutts on exact match domains, parking, purchasing, sandbox etc.
Matt Cutts at Domain Roundtable talks about exact match domains as reported by randfish: Owning a keyword match domain name is going to carry some weight in Google for the foreseeable future. It is something they want to reward. And more detailed notes on Matt’s speech and Q&A session from Johnon.com: Domain names are the [...]
29
Sep, 2007Intersection of Domains & SEO
An SEO writes about domains: Master of My Domaining: 10 Things I’ve Learned About Domaining Since I Jumped Into The Pool September 11th, 2007 It’s been a little over nine months since I started the SEO – Domainer Lovefest (if you think you preceded me, you can take credit for it on your own blog!) [...]
5
Jul, 2007How high quality domain traffic gets penalized
This was originally a post about how Google inadvertently penalizes some of the highest quality domain traffic as a side effect of fighting click-fraud and poor quality traffic. I experienced a textbook example. Over time, I believe this incentive structure will cause new specialized entities that sell advertising directly to end users to flourish — [...]
4
Jul, 2007Will the Exact Match Domain Bonus Decay?
Aaron Wall discusses the interaction between domain names and seo in a post titled "Synergy Between Domain Names & Keyword Based Search Engine Optimization Strategies". He thinks the exact match domain bonus can't last. His post is full of important stuff and these are the key points: This post is about the current market, and [...]
22
Jun, 2007Jobing.com Acquires Top Jobs Domain Portfolio
Jobing.com scooped up LocalCareers.com, acquiring one of the best jobs domain portfolios in existence. A real coup for Jobing, bravo Aaron! This is the biggest missed opportunity of this decade for the other roll-ups and companies with big aspirations in the job board marketplace. We all dropped the ball.
5
Jun, 2007Evidence That Domain Ads Convert Better
Which advertising converts better – a search engine ad (Google AdWords for example shown to the right of organic search results) or the same ad displayed on a parked domain? In the domain industry, the latter is referred to as "the domain channel". But in Google AdWords, you won't find any mention of domains at [...]
15
Mar, 2007Vote.org for sale, buyer to influence world superpower
The Root of Power The USA has by far the largest economy in the world and the mightiest military. We are truly the world’s only superpower. This is why enormous sums of money are spent campaigning for the vote – the stakes are high and the vote determines where our massive money and power flow. [...]
8
Mar, 2007ExecutiveSearches.com Auctioned in Vegas For $13,000
The domain ExecutiveSearches.com sold yesterday in Las Vegas for a paltry $13,000. The low price may be reflective of the traffic that would leak from a developed site to the singular ExecutiveSearch.com. The latter redirects to EgonZehnder.com making it impossible to acquire both. Considering the price ExecutiveSearches.com could be developed profitably with little risk. Congratulations [...]
1
Mar, 2007Watching internet business costs rise
Folks, the price of admission is going up, shooting up! Aaron Wall wrote about domain names again today and has a great anecdote about the hidden costs of using a weak domain name for your business. He also summarizes the value of a good domain nicely "Domain names may play a big roll not only [...]
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